Preston Harley-Davidson and Buell is the UK’s newest authorised H-D dealership, covering Lancashire and Cumbria.

We are the latest addition to the Bowker Group of companies that already boasts an international freight and distribution business, four prestige retail motor sales outlets, as well as a vehicle leasing division.

Located on Strand Road in the city, off Preston Docklands, we can be accessed from either Junction 31 of the M6, or Junction 1 of the M55.

Our 1,100m2 showroom has a large display of all the latest Harley-Davidson models, including the legendary brand’s entry-level Sportster® range with prices starting at £5,195 on the road for the XL883 Custom and Low motorcycles. In addition, the larger cruisers for which Harley-Davidson is renowned are on display, such as the iconic award-winning VRSCDX Night Rod™ Special, which retails at £12,195 OTR.

Buell’s representation in the showroom includes the seven-model line-up, which encompasses the new and exciting XB12STT Super TT, which retails from just £7,295 on the road. The Supermoto-inspired Streetfighter was launched in the UK in April 2007 and is available for test rides.

We also have a large dedicated area for parts, accessories and a workshop for servicing and repairs - operated by Harley-Davidson factory trained Technicians.  Come and see our huge selection of all the latest seasonal Harley-Davidson and Buell fashion/rider wear and merchandise including t-shirts, vest tops, jeans and footwear for men, women and children.

Harley-Davidson enthusiasts can also join our Chapter, which forms part of the Harley Owners Group (H.O.G.) - the world’s largest manufacturer-supported owners group.

Please come down and visit our showroom at any time – you are always welcome to pop in for a test ride, a friendly chat or just to browse!